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Saudi Arabia Loyalty Market Size & Forecast by Spend Value Across 100+ KPIs by Program Type, Channel Mix, Sector, Embedded Loyalty Penetration, and Platform Spend Segmentation

Saudi Arabia Loyalty Market Size & Forecast by Spend Value Across 100+ KPIs by Program Type, Channel Mix, Sector, Embedded Loyalty Penetration, and Platform Spend Segmentation

According to PayNXT360, the loyalty market in Saudi Arabia is expected to grow by 13.9% annually, reaching US$811.6 million by 2025. The loyalty market in the country has experienced robust growth du...

Saudi Arabia Loyalty Market Size & Forecast by Spend Value Across 100+ KPIs by Program Type, Channel Mix, Sector, Embedded Loyalty Penetration, and Platform Spend Segmentation – Databook Q1 2026 Update
Summary
According to PayNXT360, the loyalty market in Saudi Arabia is expected to grow by 13.9% annually, reaching US$811.6 million by 2025.

The loyalty market in the country has experienced robust growth during 2021-2024, achieving a CAGR of 15.9%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 11.9% from 2025 to 2030. By the end of 2030, the loyalty market is projected to expand from its 2024 value of US$712.3 million to approximately US$1,271.6 million.

Key Trends and Drivers
1. Loyalty is being embedded into national digital ecosystems rather than operating as standalone programs
• Loyalty in Saudi Arabia is increasingly built into large digital ecosystems spanning telecom, banking, payments, and government-linked platforms. Programs such as STC’s Qitaf and Al Rajhi Bank’s rewards are integrated directly into daily digital journeys (billing, payments, lifestyle services), reducing reliance on separate loyalty apps. This mirrors the structure of Saudi Arabia’s broader platform economy, where scale is achieved through multi-service aggregation rather than single-category engagement.
• High smartphone penetration, widespread digital ID use, and the rapid adoption of super-app-style platforms have made standalone loyalty mechanics less effective. Vision 2030 digital-transformation priorities have accelerated ecosystem partnerships across telecom, finance, and retail.
• Loyalty will become less visible but more persistent, with earn-and-burn embedded in routine digital actions. Independent loyalty programs are likely to lose relevance unless they integrate into larger ecosystems.

2. Airline, travel, and mobility loyalty is repositioning as a national economic lever
• Travel-linked loyalty programs are being expanded beyond traditional frequent-flyer mechanics to support domestic tourism and inbound travel. Saudia’s AlFursan program has increased its relevance through partnerships across hospitality, payments, and retail, aligning loyalty with broader travel-spend capture rather than just flight frequency.
• Saudi Arabia’s push to scale tourism, aviation connectivity, and giga-projects has elevated loyalty programs into tools for demand shaping and repeat visitation. Airlines and mobility players are aligning rewards with spend across hotels, experiences, and transport.
• Travel loyalty will increasingly intersect with rewards for retail, dining, and entertainment. Points will function as cross-sector currency rather than aviation-only benefits.

3. Retail loyalty is shifting from discounts toward behavioral data capture
• Large grocery and retail groups are using loyalty primarily as a behavioral data layer rather than a promotional engine. Programs run by players such as Tamimi Markets focus on purchase tracking, basket composition, and visit frequency rather than aggressive point accumulation.
• Margin pressure in grocery and essentials has reduced the sustainability of discount-heavy loyalty structures. Retailers are prioritizing analytics-led decision-making, including assortment planning and private-label optimization.
• Loyalty enrollment will continue to rise, but rewards will become more targeted and less visible. Expect tighter integration between loyalty data and retail operations rather than consumer-facing gamification.

4. Payments-linked loyalty is gaining relevance as cashless adoption deepens
• Loyalty is increasingly tied to card usage, digital wallets, and buy-now-pay-later-style installment payments rather than merchant-specific schemes. Platforms linked to STC Pay and bank-issued cards are positioning rewards as a function of payment behavior across merchants.
• Rapid growth in cashless payments and regulatory support for digital finance have shifted consumer behavior toward wallet- and card-centric ecosystems. Banks and fintechs see loyalty as a tool to increase transaction frequency and wallet stickiness.
• Merchant-funded loyalty will increasingly compete with issuer-funded rewards. Payments players are likely to become the primary owners of consumer loyalty data in Saudi Arabia.

Competitive Landscape
• Over the next 2–4 years, competition is expected to shift toward payments-linked loyalty and cross-sector redemption. Banks, wallets, and telecom players are likely to strengthen their positions as primary loyalty gateways. Independent loyalty platforms will face pressure unless they align with dominant Saudi ecosystems.

Current State of the Market: Loyalty is concentrated within large domestic ecosystems
• The Saudi loyalty market is characterized by high concentration, with most active users anchored to telecom, banking, airline, and payments-led ecosystems rather than independent coalition programs. Competitive intensity is shaped less by point economics and more by control over high-frequency consumer touchpoints such as payments, mobility, telecom billing, and everyday retail. Standalone loyalty operators play a limited role, as scale and engagement are increasingly driven by platforms already embedded in daily life.

Key Players and New Entrants: Incumbents dominate through distribution advantage
• STC remains a central player through Qitaf, leveraging telecom billing and digital services to maintain reach. Al Rajhi Bank and other large banks position loyalty as an extension of card usage and digital banking engagement. Saudia’s AlFursan continues to anchor high-value travel and lifestyle rewards. STC Pay represents a newer competitive vector, using payment frequency rather than merchant affiliation to drive loyalty relevance. New entrants tend to emerge as fintech- or merchant-embedded reward layers rather than as standalone programs.

Recent Launches, Mergers, and Acquisitions: Partnerships outweigh consolidation
• Recent activity has focused on ecosystem partnerships, particularly between banks, payment platforms, airlines, and large retailers. Loyalty functionality is increasingly bundled into card launches, wallet upgrades, and travel partnerships rather than formal M&A. This reflects a preference for commercial integration over ownership change, allowing incumbents to expand utility without structural consolidation.

This report provides a detailed data-centric analysis of the loyalty industry in Saudi Arabia, offering comprehensive coverage of both overall and alternative lending markets. It covers more than 100+ KPIs, including spend value on loyalty schemes, loyalty breakage rate, and penetration rate.

The report provides in-depth segmentation across the loyalty ecosystem, capturing loyalty spend value and breaking it down by core market dimensions. It classifies loyalty activity by program models (such as points, cashback, tiered, subscription, coalition, and gamified formats), membership structures, and execution channels (in-store, online, and mobile app), alongside embedded loyalty use cases integrated into payments, commerce, and platform ecosystems. The analysis further segments the market by industry verticals and assesses technology enablement, including AI-driven personalisation and emerging blockchain-led program mechanics. In addition, the dataset captures consumer demographics, enrolment pathways, and key program economics such as value accumulation, redemption, and breakage. Collectively, these datasets provide a comprehensive and quantifiable view of market size, structure, engagement behaviour, and value realisation dynamics within the loyalty market.

PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.
Scope
This report provides a detailed data-centric analysis of the loyalty market in Saudi Arabia, with comprehensive coverage across retail-sector context, loyalty spend dynamics, and loyalty platform economics. Below is a summary of key market segments:

• Saudi Arabia Retail Sector Market Context
 -- Saudi Arabia Retail Industry Market Size, 2021-2030
 -- Saudi Arabia Ecommerce Market Size, 2021-2030
 -- Saudi Arabia POS Market Size Trend Analysis, 2021-2030

• Saudi Arabia Loyalty Spend Market Size and Growth Dynamics
 -- Saudi Arabia Loyalty Spend Market Size and Future Growth Dynamics, 2021-2030
 -- Saudi Arabia Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2025
 -- Saudi Arabia Loyalty Spend Share by Functional Domains, 2021-2030
 -- Saudi Arabia Loyalty Spend by Loyalty Schemes, 2021-2030
 -- Saudi Arabia Loyalty Spend by Loyalty Platforms, 2021-2030

• Saudi Arabia Loyalty Schemes Spend Segmentation by Loyalty Program Type
 -- Point-based Loyalty Program
 -- Tiered Loyalty Program
 -- Mission-driven Loyalty Program
 -- Spend-based Loyalty Program
 -- Gaming Loyalty Program
 -- Free Perks Loyalty Program
 -- Subscription Loyalty Program
 -- Community Loyalty Program
 -- Refer a Friend Loyalty Program
 -- Paid Loyalty Program
 -- Cashback Loyalty Program

• Saudi Arabia Loyalty Schemes Spend Segmentation by Channel
 -- In-Store
 -- Online
 -- Mobile

• Saudi Arabia Loyalty Schemes Spend Segmentation by Business Model
 -- Seller Driven
 -- Payment Instrument Driven
 -- Other Segment

• Saudi Arabia Loyalty Schemes Spend Segmentation by Key Sectors
 -- Retail
 -- Financial Services
 -- Healthcare & Wellness
 -- Restaurants & Food Delivery
 -- Travel & Hospitality (Cabs, Hotels, Airlines)
 -- Telecoms
 -- Media & Entertainment
 -- Other

• Sector × Channel Views: Loyalty Schemes Spend by Key Sectors and Channels
 -- Online Loyalty Spend by Sector, 2021-2030
 -- In-store Loyalty Spend by Sector, 2021-2030
 -- Mobile App Loyalty Spend by Sector, 2021-2030

• Saudi Arabia Retail Sector Deep-Dive: Loyalty Schemes Spend by Retail Segment
 -- Diversified Retailers
 -- Department Stores
 -- Specialty Stores
 -- Supermarket and Convenience Store
 -- Other

• Saudi Arabia Loyalty Schemes Spend Segmentation by Accessibility
 -- Card Based Access
 -- Digital Access

• Saudi Arabia Loyalty Schemes Spend Segmentation by Consumer Type
 -- B2B Consumers
 -- B2C Consumers

• Saudi Arabia Loyalty Schemes Spend Segmentation by Membership Type
 -- Free
 -- Free + Premium
 -- Premium

• Saudi Arabia Loyalty Spend Split by Embedded vs. Non-Embedded Loyalty
 -- Embedded Loyalty Programs
 -- Non-Embedded Loyalty Programs

• Saudi Arabia Loyalty Spend Split by Use of AI / Blockchain
 -- AI Driven Loyalty Program
 -- Blockchain Driven Loyalty Program

• Saudi Arabia Loyalty Platform Spend Segmentation by Software Use Case
 -- Analytics and AI Driven
 -- Management Platform

• Saudi Arabia Loyalty Platform Spend Segmentation by Vendor / Solution Partner
 -- In-house
 -- Third-Party Vendor

• Saudi Arabia Loyalty Platform Spend Segmentation by Deployment
 -- Cloud
 -- On-Premise

• Saudi Arabia Loyalty Platform Spend Segmentation by Offering
 -- Software
 -- Services
 -- Custom Built Platform vs. Off the Shelf Platform

• Saudi Arabia Consumer Demographics & Behaviour (Loyalty Spend Share), 2025
 -- Age Group
 -- Income Level
 -- Gender

• Saudi Arabia Loyalty Program KPIs, Behavioral Metrics & Embedded, 2025
 -- Primary Loyalty Motivation Split Analysis
 -- Loyalty Program Breakage Rate Analysis
 -- Loyalty Program Enrollment Channel Mix Analysis
 -- Embedded Loyalty Penetration by Channel
Reason to buy
• Comprehensive Market Intelligence: Gain a comprehensive view of the loyalty market by quantifying total loyalty spend value and its composition across loyalty schemes and loyalty platforms, supported by retail context indicators to benchmark market scale, structure, and growth dynamics.

• Granular Loyalty Spend Coverage: Analyze loyalty spend value across loyalty schemes and loyalty platforms, supported by structured segmentation across program types (e.g., point-based, tiered, cashback, subscription, community, gaming, mission-driven, paid, and referral-led formats).

• Channel and Sector-Level Execution Insights: Evaluate how loyalty spend is distributed across in-store, online, and mobile channels, and across key verticals including Retail, Financial Services, Healthcare & Wellness, Restaurants & Food Delivery, Travel & Hospitality, Telecoms, and Media & Entertainment, with dedicated sector × channel views.

• Program Structure and Participation Mix: Understand how loyalty schemes differ by business model (seller-driven vs. payment-instrument-driven), accessibility (card-based vs. digital), consumer type (B2B vs. B2C), and membership type (free, premium, and free+premium), enabling more precise program design and competitive benchmarking.

• Embedded Loyalty and Emerging Mechanisms Tracking: Assess the evolution of embedded vs. non-embedded loyalty and track spend splits linked to program enablement, including AI-driven and blockchain-driven loyalty program spend where captured in the dataset.

• Platform Spend and Vendor/Deployment Benchmarking: Benchmark loyalty platform economics by software use case (analytics/AI-driven vs. management platforms), solution partner model (in-house vs. third-party), deployment (cloud vs. on-premise), and offering mix (software vs. services; custom-built vs. off-the-shelf).

• Consumer Demographics and Program KPI Lens: Access loyalty spend share by age, income, and gender, alongside decision-critical program KPIs such as loyalty penetration (% of retail sales under loyalty), primary motivation split, breakage rate, enrollment channel mix, and embedded loyalty penetration by channel.

• Decision-Ready Databook Format with 100+ KPIs: Leverage a structured dataset with historical and forecast coverage through 2030, designed for direct integration into market models, strategic planning, and executive presentations by retailers, platforms, payment providers, technology vendors, and investors.
Table of Contents
 1. About this Report
1.1 Summary
1.2 Methodology
1.3 Definitions
1.4 Disclaimer

2. Saudi Arabia Retail Sector Market Size Trend Analysis
2.1 Saudi Arabia Retail Industry Market Size, 2021-2030
2.2 Saudi Arabia Ecommerce Market Size, 2021-2030
2.3 Saudi Arabia POS Market Size Trend Analysis, 2021-2030

3. Saudi Arabia Loyalty Spend Market Size and Future Growth Dynamics
3.1 Saudi Arabia Loyalty Spend Market Size and Future Growth Dynamics, 2021-2030
3.2 Saudi Arabia Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2025
3.3 Saudi Arabia Loyalty Spend Share by Functional Domains, 2021-2030
3.4 Saudi Arabia Loyalty Spend by Loyalty Schemes, 2021-2030
3.5 Saudi Arabia Loyalty Spend by Loyalty Platforms, 2021-2030

4. Saudi Arabia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Loyalty Program Type
4.1 Saudi Arabia Loyalty Schemes Spend Share by Loyalty Program Type, 2025
4.2 Saudi Arabia Spend by Point-based Loyalty Program, 2021-2030
4.3 Saudi Arabia Spend by Tiered Loyalty Program, 2021-2030
4.4 Saudi Arabia Spend by Mission-driven Loyalty Program, 2021-2030
4.5 Saudi Arabia Spend by Spend-based Loyalty Program, 2021-2030
4.6 Saudi Arabia Spend by Gaming Loyalty Program, 2021-2030
4.7 Saudi Arabia Spend by Free Perks Loyalty Program, 2021-2030
4.8 Saudi Arabia Spend by Subscription Loyalty Program, 2021-2030
4.9 Saudi Arabia Spend by Community Loyalty Program, 2021-2030
4.10 Saudi Arabia Spend by Refer a Friend Loyalty Program, 2021-2030
4.11 Saudi Arabia Spend by Paid Loyalty Program, 2021-2030
4.12 Saudi Arabia Spend by Cashback Loyalty Program, 2021-2030

5. Saudi Arabia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Channel
5.1 Saudi Arabia Loyalty Schemes Spend Share by Channel, 2021-2030
5.2 Saudi Arabia Loyalty Spend by In-Store, 2021-2030
5.3 Saudi Arabia Loyalty Spend by Online, 2021-2030
5.4 Saudi Arabia Loyalty Spend by Mobile, 2021-2030

6. Saudi Arabia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
6.1 Saudi Arabia Loyalty Schemes Spend Share by Business Model, 2021-2030
6.2 Saudi Arabia Loyalty Spend by Seller Driven, 2021-2030
6.3 Saudi Arabia Loyalty Spend by Payment Instrument Driven, 2021-2030
6.4 Saudi Arabia Loyalty Spend by Other Segment, 2021-2030

7. Saudi Arabia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Key Sectors
7.1 Saudi Arabia Loyalty Schemes Spend Share by Key Sectors, 2021-2030
7.2 Saudi Arabia Loyalty Schemes Spend in Retail, 2021-2030
7.3 Saudi Arabia Loyalty Schemes Spend in Financial Services, 2021-2030
7.4 Saudi Arabia Loyalty Schemes Spend in Healthcare & Wellness, 2021-2030
7.5 Saudi Arabia Loyalty Schemes Spend in Restaurants & Food Delivery, 2021-2030
7.6 Saudi Arabia Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2021-2030
7.7 Saudi Arabia Loyalty Schemes Spend in Telecoms, 2021-2030
7.8 Saudi Arabia Loyalty Schemes Spend in Media & Entertainment, 2021-2030
7.9 Saudi Arabia Loyalty Schemes Spend in Other, 2021-2030

8. Saudi Arabia Loyalty Schemes Spend in Key Sectors by Online Channel, 2021-2030
8.1 Saudi Arabia Online Loyalty Spend in Retail Segment, 2021-2030
8.2 Saudi Arabia Online Loyalty Spend in Financial Services, 2021-2030
8.3 Saudi Arabia Online Loyalty Spend in Healthcare & Wellness, 2021-2030
8.4 Saudi Arabia Online Loyalty Spend in Restaurants & Food Delivery, 2021-2030
8.5 Saudi Arabia Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2021-2030
8.6 Saudi Arabia Online Loyalty Spend in Telecoms, 2021-2030
8.7 Saudi Arabia Online Loyalty Spend in Media & Entertainment, 2021-2030
8.8 Saudi Arabia Online Loyalty Spend in Other Segment, 2021-2030

9. Saudi Arabia In-store Loyalty Spend in Key Sectors, 2021-2030
9.1 Saudi Arabia In-store Loyalty Spend in Retail Segment, 2021-2030
9.2 Saudi Arabia In-store Loyalty Spend in Healthcare & Wellness Segment, 2021-2030
9.3 Saudi Arabia In-store Loyalty Spend in Restaurants & Food Delivery Segment, 2021-2030
9.4 Saudi Arabia In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2021-2030
9.5 Saudi Arabia In-store Loyalty Spend in Media & Entertainment Segment, 2021-2030
9.6 Saudi Arabia In-store Loyalty Spend in Other Sector, 2021-2030

10. Saudi Arabia Mobile App Loyalty Schemes Spend in Key Sectors, 2021-2030
10.1 Saudi Arabia Mobile App Loyalty Spend in Retail Segment, 2021-2030
10.2 Saudi Arabia Mobile App Loyalty Spend in Financial Services Segment, 2021-2030
10.3 Saudi Arabia Mobile App Loyalty Spend in Healthcare & Wellness Segment, 2021-2030
10.4 Saudi Arabia Mobile App Loyalty Spend in Restaurants & Food Delivery Segment, 2021-2030
10.5 Saudi Arabia Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2021-2030
10.6 Saudi Arabia Mobile App Loyalty Spend in Telecoms Segment, 2021-2030
10.7 Saudi Arabia Mobile App Loyalty Spend in Media & Entertainment Segment, 2021-2030
10.8 Saudi Arabia Mobile App Loyalty Spend in Other Segment, 2021-2030

11. Saudi Arabia Retail Sector Loyalty Schemes Spend Market Size and Future Growth Dynamics
11.1 Saudi Arabia Loyalty Schemes Spend Share by Retail Segments, 2021-2030
11.2 Saudi Arabia Loyalty Retail Schemes Spend by Diversified Retailers, 2021-2030
11.3 Saudi Arabia Loyalty Retail Schemes Spend by Department Stores, 2021-2030
11.4 Saudi Arabia Loyalty Retail Schemes Spend by Specialty Stores, 2021-2030
11.5 Saudi Arabia Loyalty Retail Schemes Spend by Supermarket and Convenience Store, 2021-2030
11.6 Saudi Arabia Loyalty Retail Schemes Spend by Other, 2021-2030

12. Saudi Arabia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Accessibility
12.1 Saudi Arabia Loyalty Schemes Spend Share by Accessibility, 2021-2030
12.2 Saudi Arabia Loyalty Spend by Card Based Access, 2021-2030
12.3 Saudi Arabia Loyalty Spend by Digital Access, 2021-2030

13. Saudi Arabia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Consumer Type
13.1 Saudi Arabia Loyalty Schemes Spend Share by Consumer Type, 2021-2030
13.2 Saudi Arabia Loyalty Schemes Spend by B2B Consumers, 2021-2030
13.3 Saudi Arabia Loyalty Spend by B2C Consumers, 2021-2030

14. Saudi Arabia Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
14.1 Saudi Arabia Loyalty Schemes Spend Share by Membership Type, 2021-2030
14.2 Saudi Arabia Loyalty Membership Type Schemes Spend by Free, 2021-2030
14.3 Saudi Arabia Loyalty Membership Type Schemes Spend by Free + Premium, 2021-2030
14.4 Saudi Arabia Loyalty Membership Type Schemes Spend by Premium, 2021-2030

15. Saudi Arabia Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty, 2021-2030
15.1 Saudi Arabia Loyalty Spend by Embedded Loyalty Programs, 2021-2030
15.2 Saudi Arabia Loyalty Spend by Non-Embedded Loyalty Programs, 2021-2030

16. Saudi Arabia Loyalty Spend Share by use of AI, 2021-2030
16.1 Saudi Arabia Loyalty Spend by AI Driven Loyalty Program, 2021-2030
16.2 Saudi Arabia Loyalty Spend by Blockchain Driven Loyalty Program, 2021-2030

17. Saudi Arabia Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use case
17.1 Saudi Arabia Loyalty Platform Spend Share by Software Use Case, 2021-2030
17.2 Saudi Arabia Loyalty Software Platform Spend by Analytics and AI Driven, 2021-2030
17.3 Saudi Arabia Loyalty Software Platform Spend by Management Platform, 2021-2030

18. Saudi Arabia Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/ Solution Partner
18.1 Saudi Arabia Loyalty Platform Spend Share by Vendor/ Solution Partner, 2021-2030
18.2 Saudi Arabia Loyalty Vendor/ Solution Partner Platform Spend by In-house, 2021-2030
18.3 Saudi Arabia Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor, 2021-2030

19. Saudi Arabia Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
19.1 Saudi Arabia Loyalty Platform Spend Share by Deployment, 2021-2030
19.2 Saudi Arabia Loyalty Deployment Platform Spend by Cloud, 2021-2030
19.3 Saudi Arabia Loyalty Deployment Platform Spend by On-Premise, 2021-2030

20. Saudi Arabia Loyalty Spend Market Size and Future Growth Dynamics by Software vs. Services
20.1 Saudi Arabia Loyalty Spend Share by Software vs. Services, 2021-2030
20.2 Saudi Arabia Loyalty Spend by Software, 2021-2030
20.3 Saudi Arabia Loyalty Spend by Services, 2021-2030

21. Saudi Arabia Loyalty Spend Market Size and Future Growth Dynamics by Custom vs. Off the Shelf Software Platforms
21.1 Saudi Arabia Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms, 2021-2030
21.2 Saudi Arabia Loyalty Software Platforms Spend by Custom Built Platform, 2021-2030
21.3 Saudi Arabia Loyalty Software Platforms Spend by Off the Shelf Platform, 2021-2030

22. Saudi Arabia Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
22.1 Saudi Arabia Loyalty Spend Share by Age Group, 2025
22.2 Saudi Arabia Loyalty Spend Share by Income Level, 2025
22.3 Saudi Arabia Loyalty Spend Share by Gender, 2025

23. Saudi Arabia Loyalty Program- KPIs, Behavioral Metrics & Embedded
23.1 Saudi Arabia Primary Loyalty Motivation Split Analysis, 2025
23.2 Saudi Arabia Loyalty Program Breakage Rate Analysis, 2025
23.3 Saudi Arabia Loyalty Program Enrollment Channel Mix Analysis, 2025
23.4 Saudi Arabia Embedded Loyalty Penetration by Channel, 2025

24. Further Reading
24.1 About PayNXT360
24.2 Related Research
List Of Table
Table 1: Saudi Arabia Retail Industry Market Size (US$ Billion), 2021-2030
Table 2: Saudi Arabia Ecommerce Market Size (US$ Billion), 2021-2030
Table 3: Saudi Arabia POS Market Size (US$ Billion), 2021-2030
Table 4: Saudi Arabia Total Loyalty Spend (US$ Million), 2021-2030
Table 5: Saudi Arabia Loyalty Spend by Loyalty Schemes (US$ Million), 2021-2030
Table 6: Saudi Arabia Loyalty Spend by Loyalty Platforms (US$ Million), 2021-2030
Table 7: Saudi Arabia Spend by Point-based Loyalty Program (US$ Million), 2021-2030
Table 8: Saudi Arabia Spend by Tiered Loyalty Program (US$ Million), 2021-2030
Table 9: Saudi Arabia Spend by Mission-driven Loyalty Program (US$ Million), 2021-2030
Table 10: Saudi Arabia Spend by Spend-based Loyalty Program (US$ Million), 2021-2030
Table 11: Saudi Arabia Spend by Gaming Loyalty Program (US$ Million), 2021-2030
Table 12: Saudi Arabia Spend by Free Perks Loyalty Program (US$ Million), 2021-2030
Table 13: Saudi Arabia Spend by Subscription Loyalty Program (US$ Million), 2021-2030
Table 14: Saudi Arabia Spend by Community Loyalty Program (US$ Million), 2021-2030
Table 15: Saudi Arabia Spend by Refer a Friend Loyalty Program (US$ Million), 2021-2030
Table 16: Saudi Arabia Spend by Paid Loyalty Program (US$ Million), 2021-2030
Table 17: Saudi Arabia Spend by Cashback Loyalty Program (US$ Million), 2021-2030
Table 18: Saudi Arabia Loyalty Spend by In-Store (US$ Million), 2021-2030
Table 19: Saudi Arabia Loyalty Spend by Online (US$ Million), 2021-2030
Table 20: Saudi Arabia Loyalty Spend by Mobile (US$ Million), 2021-2030
Table 21: Saudi Arabia Loyalty Spend by Seller Driven (US$ Million), 2021-2030
Table 22: Saudi Arabia Loyalty Spend by Payment Instrument Driven (US$ Million), 2021-2030
Table 23: Saudi Arabia Loyalty Spend by Other Segment (US$ Million), 2021-2030
Table 24: Saudi Arabia Loyalty Schemes Spend in Retail (US$ Million), 2021-2030
Table 25: Saudi Arabia Loyalty Schemes Spend in Financial Services (US$ Million), 2021-2030
Table 26: Saudi Arabia Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2021-2030
Table 27: Saudi Arabia Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2021-2030
Table 28: Saudi Arabia Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2021-2030
Table 29: Saudi Arabia Loyalty Schemes Spend in Telecoms (US$ Million), 2021-2030
Table 30: Saudi Arabia Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2021-2030
Table 31: Saudi Arabia Loyalty Schemes Spend in Other (US$ Million), 2021-2030
Table 32: Saudi Arabia Online Loyalty Spend in Retail Segment (US$ Million), 2021-2030
Table 33: Saudi Arabia Online Loyalty Spend in Financial Services (US$ Million), 2021-2030
Table 34: Saudi Arabia Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2021-2030
Table 35: Saudi Arabia Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2021-2030
Table 36: Saudi Arabia Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2021-2030
Table 37: Saudi Arabia Online Loyalty Spend in Telecoms (US$ Million), 2021-2030
Table 38: Saudi Arabia Online Loyalty Spend in Media & Entertainment (US$ Million), 2021-2030
Table 39: Saudi Arabia Online Loyalty Spend in Other Segment (US$ Million), 2021-2030
Table 40: Saudi Arabia In-store Loyalty Spend in Retail Segment (US$ Million), 2021-2030
Table 41: Saudi Arabia In-store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2021-2030
Table 42: Saudi Arabia In-store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2021-2030
Table 43: Saudi Arabia In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2021-2030
Table 44: Saudi Arabia In-store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2021-2030
Table 45: Saudi Arabia In-store Loyalty Spend in Other Sector (US$ Million), 2021-2030
Table 46: Saudi Arabia Mobile App Loyalty Spend in Retail Segment (US$ Million), 2021-2030
Table 47: Saudi Arabia Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2021-2030
Table 48: Saudi Arabia Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2021-2030
Table 49: Saudi Arabia Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2021-2030
Table 50: Saudi Arabia Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2021-2030
Table 51: Saudi Arabia Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2021-2030
Table 52: Saudi Arabia Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2021-2030
Table 53: Saudi Arabia Mobile App Loyalty Spend in Other Segment (US$ Million), 2021-2030
Table 54: Saudi Arabia Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2021-2030
Table 55: Saudi Arabia Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2021-2030
Table 56: Saudi Arabia Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2021-2030
Table 57: Saudi Arabia Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2021-2030
Table 58: Saudi Arabia Loyalty Retail Schemes Spend by Other (US$ Million), 2021-2030
Table 59: Saudi Arabia Loyalty Spend by Card Based Access (US$ Million), 2021-2030
Table 60: Saudi Arabia Loyalty Spend by Digital Access (US$ Million), 2021-2030
Table 61: Saudi Arabia Loyalty Schemes Spend by B2B Consumers (US$ Million), 2021-2030
Table 62: Saudi Arabia Loyalty Schemes Spend by B2C Consumers (US$ Million), 2021-2030
Table 63: Saudi Arabia Loyalty Membership Type Schemes Spend by Free (US$ Million), 2021-2030
Table 64: Saudi Arabia Loyalty Membership Type Schemes Spend by Free + Premium (US$ Million), 2021-2030
Table 65: Saudi Arabia Loyalty Membership Type Schemes Spend by Premium (US$ Million), 2021-2030
Table 66: Saudi Arabia Loyalty Spend by Embedded Loyalty Programs (US$ Million), 2021-2030
Table 67: Saudi Arabia Loyalty Spend by Non-Embedded Loyalty Programs (US$ Million), 2021-2030
Table 68: Saudi Arabia Loyalty Spend by AI Driven Loyalty Program (US$ Million), 2021-2030
Table 69: Saudi Arabia Loyalty Spend by Non-Embedded Loyalty Programs (US$ Million), 2021-2030
Table 70: Saudi Arabia Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2021-2030
Table 71: Saudi Arabia Loyalty Software Platform Spend by Management Platform (US$ Million), 2021-2030
Table 72: Saudi Arabia Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2021-2030
Table 73: Saudi Arabia Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2021-2030
Table 74: Saudi Arabia Loyalty Deployment Platform Spend by Cloud (US$ Million), 2021-2030
Table 75: Saudi Arabia Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2021-2030
Table 76: Saudi Arabia Loyalty Spend by Software (US$ Million), 2021-2030
Table 77: Saudi Arabia Loyalty Spend by Services (US$ Million), 2021-2030
Table 78: Saudi Arabia Loyalty Software Platforms Spend by Custom Built Platform (US$ Million), 2021-2030
Table 79: Saudi Arabia Loyalty Software Platforms Spend by Off the Shelf Platform (US$ Million), 2021-2030
List of figures
Figure 1: PayNXT360’s Methodology Framework
Figure 2: Saudi Arabia Retail Industry Market Size (US$ Billion), 2021-2030
Figure 3: Saudi Arabia Ecommerce Market Size (US$ Billion), 2021-2030
Figure 4: Saudi Arabia POS Market Size (US$ Billion), 2021-2030
Figure 5: Saudi Arabia Total Loyalty Spend (US$ Million), 2021-2030
Figure 6: Saudi Arabia Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate (%), 2025
Figure 7: Saudi Arabia Loyalty Spend Share by Functional Domains (%), 2021-2030
Figure 8: Saudi Arabia Loyalty Spend by Loyalty Schemes (US$ Million), 2021-2030
Figure 9: Saudi Arabia Loyalty Spend by Loyalty Platforms (US$ Million), 2021-2030
Figure 10: Saudi Arabia Loyalty Schemes Spend Share by Loyalty Program Type (%), 2025
Figure 11: Saudi Arabia Spend by Point-based Loyalty Program (US$ Million), 2021-2030
Figure 12: Saudi Arabia Spend by Tiered Loyalty Program (US$ Million), 2021-2030
Figure 13: Saudi Arabia Spend by Mission-driven Loyalty Program (US$ Million), 2021-2030
Figure 14: Saudi Arabia Spend by Spend-based Loyalty Program (US$ Million), 2021-2030
Figure 15: Saudi Arabia Spend by Gaming Loyalty Program (US$ Million), 2021-2030
Figure 16: Saudi Arabia Spend by Free Perks Loyalty Program (US$ Million), 2021-2030
Figure 17: Saudi Arabia Spend by Subscription Loyalty Program (US$ Million), 2021-2030
Figure 18: Saudi Arabia Spend by Community Loyalty Program (US$ Million), 2021-2030
Figure 19: Saudi Arabia Spend by Refer a Friend Loyalty Program (US$ Million), 2021-2030
Figure 20: Saudi Arabia Spend by Paid Loyalty Program (US$ Million), 2021-2030
Figure 21: Saudi Arabia Spend by Cashback Loyalty Program (US$ Million), 2021-2030
Figure 22: Saudi Arabia Loyalty Schemes Spend Share by Channel (%), 2021-2030
Figure 23: Saudi Arabia Loyalty Spend by In-Store (US$ Million), 2021-2030
Figure 24: Saudi Arabia Loyalty Spend by Online (US$ Million), 2021-2030
Figure 25: Saudi Arabia Loyalty Spend by Mobile (US$ Million), 2021-2030
Figure 26: Saudi Arabia Loyalty Schemes Spend Share by Business Model (%), 2021-2030
Figure 27: Saudi Arabia Loyalty Spend by Seller Driven (US$ Million), 2021-2030
Figure 28: Saudi Arabia Loyalty Spend by Payment Instrument Driven (US$ Million), 2021-2030
Figure 29: Saudi Arabia Loyalty Spend by Other Segment (US$ Million), 2021-2030
Figure 30: Saudi Arabia Loyalty Schemes Spend Share by Key Sectors (%), 2021-2030
Figure 31: Saudi Arabia Loyalty Schemes Spend in Retail (US$ Million), 2021-2030
Figure 32: Saudi Arabia Loyalty Schemes Spend in Financial Services (US$ Million), 2021-2030
Figure 33: Saudi Arabia Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2021-2030
Figure 34: Saudi Arabia Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2021-2030
Figure 35: Saudi Arabia Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2021-2030
Figure 36: Saudi Arabia Loyalty Schemes Spend in Telecoms (US$ Million), 2021-2030
Figure 37: Saudi Arabia Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2021-2030
Figure 38: Saudi Arabia Loyalty Schemes Spend in Other (US$ Million), 2021-2030
Figure 39: Saudi Arabia Online Cashback Spend by Financial Services (US$ Million), 2021-2030
Figure 40: Saudi Arabia Online Loyalty Spend in Retail Segment (US$ Million), 2021-2030
Figure 41: Saudi Arabia Online Loyalty Spend in Financial Services (US$ Million), 2021-2030
Figure 42: Saudi Arabia Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2021-2030
Figure 43: Saudi Arabia Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2021-2030
Figure 44: Saudi Arabia Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2021-2030
Figure 45: Saudi Arabia Online Loyalty Spend in Telecoms (US$ Million), 2021-2030
Figure 46: Saudi Arabia Online Loyalty Spend in Media & Entertainment (US$ Million), 2021-2030
Figure 47: Saudi Arabia Online Loyalty Spend in Other Segment (US$ Million), 2021-2030
Figure 48: Saudi Arabia In-store Loyalty Spend in Key Sectors (%), 2021-2030
Figure 49: Saudi Arabia In-store Loyalty Spend in Retail Segment (US$ Million), 2021-2030
Figure 50: Saudi Arabia In-store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2021-2030
Figure 51: Saudi Arabia In-store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2021-2030
Figure 52: Saudi Arabia In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2021-2030
Figure 53: Saudi Arabia In-store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2021-2030
Figure 54: Saudi Arabia In-store Loyalty Spend in Other Sector (US$ Million), 2021-2030
Figure 55: Saudi Arabia Mobile App Loyalty Schemes Spend in Key Sectors (%), 2021-2030
Figure 56: Saudi Arabia Mobile App Loyalty Spend in Retail Segment (US$ Million), 2021-2030
Figure 57: Saudi Arabia Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2021-2030
Figure 58: Saudi Arabia Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2021-2030
Figure 59: Saudi Arabia Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2021-2030
Figure 60: Saudi Arabia Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2021-2030
Figure 61: Saudi Arabia Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2021-2030
Figure 62: Saudi Arabia Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2021-2030
Figure 63: Saudi Arabia Mobile App Loyalty Spend in Other Segment (US$ Million), 2021-2030
Figure 64: Saudi Arabia Loyalty Schemes Spend Share by Retail Segments (%), 2021-2030
Figure 65: Saudi Arabia Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2021-2030
Figure 66: Saudi Arabia Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2021-2030
Figure 67: Saudi Arabia Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2021-2030
Figure 68: Saudi Arabia Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2021-2030
Figure 69: Saudi Arabia Loyalty Retail Schemes Spend by Other (US$ Million), 2021-2030
Figure 70: Saudi Arabia Loyalty Schemes Spend Share by Accessibility (%), 2021-2030
Figure 71: Saudi Arabia Loyalty Spend by Card Based Access (US$ Million), 2021-2030
Figure 72: Saudi Arabia Loyalty Spend by Digital Access (US$ Million), 2021-2030
Figure 73: Saudi Arabia Loyalty Schemes Spend Share by Consumer Type (%), 2021-2030
Figure 74: Saudi Arabia Loyalty Schemes Spend by B2B Consumers (US$ Million), 2021-2030
Figure 75: Saudi Arabia Loyalty Schemes Spend by B2C Consumers (US$ Million), 2021-2030
Figure 76: Saudi Arabia Loyalty Schemes Spend Share by Membership Type (%), 2021-2030
Figure 77: Saudi Arabia Loyalty Membership Type Schemes Spend by Free (US$ Million), 2021-2030
Figure 78: Saudi Arabia Loyalty Membership Type Schemes Spend by Free + Premium (US$ Million), 2021-2030
Figure 79: Saudi Arabia Loyalty Membership Type Schemes Spend by Premium (US$ Million), 2021-2030
Figure 80: Saudi Arabia Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty (%), 2021-2030
Figure 81: Saudi Arabia Loyalty Spend by Embedded Loyalty Programs (US$ Million), 2021-2030
Figure 82: Saudi Arabia Loyalty Spend by Loyalty Platforms (US$ Million), 2021-2030
Figure 83: Saudi Arabia Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty (%), 2021-2030
Figure 84: Saudi Arabia Loyalty Spend by AI Driven Loyalty Program (US$ Million), 2021-2030
Figure 85: Saudi Arabia Loyalty Spend by Blockchain Driven Loyalty Program (US$ Million), 2021-2030
Figure 86: Saudi Arabia Loyalty Platform Spend Share by Software Use Case (%), 2021-2030
Figure 87: Saudi Arabia Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2021-2030
Figure 88: Saudi Arabia Loyalty Software Platform Spend by Management Platform (US$ Million), 2021-2030
Figure 89: Saudi Arabia Loyalty Platform Spend Share by Vendor/ Solution Partner (%), 2021-2030
Figure 90: Saudi Arabia Loyalty Vendor/ Solution Partner Platform Spend by In-House (US$ Million), 2021-2030
Figure 91: Saudi Arabia Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2021-2030
Figure 92: Saudi Arabia Loyalty Platform Spend Share by Deployment (%), 2021-2030
Figure 93: Saudi Arabia Loyalty Deployment Platform Spend by Cloud (US$ Million), 2021-2030
Figure 94: Saudi Arabia Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2021-2030
Figure 95: Saudi Arabia Loyalty Spend Share by Software vs. Services (%), 2021-2030
Figure 96: Saudi Arabia Loyalty Spend by Software (US$ Million), 2021-2030
Figure 97: Saudi Arabia Loyalty Spend by Services (US$ Million), 2021-2030
Figure 98: Saudi Arabia Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms (%), 2021-2030
Figure 99: Saudi Arabia Loyalty Software Platforms Spend by Custom Built Platform (US$ Million), 2021-2030
Figure 100: Saudi Arabia Loyalty Software Platforms Spend by Off the Shelf Platform (US$ Million), 2021-2030
Figure 101: Saudi Arabia Loyalty Spend Share by Age Group (%), 2025
Figure 102: Saudi Arabia Loyalty Spend Share by Income Level (%), 2025
Figure 103: Saudi Arabia Loyalty Spend Share by Gender (%), 2025
Figure 104: Saudi Arabia Primary Loyalty Motivation Split Analysis (%), 2025
Figure 105: Saudi Arabia Loyalty Program Breakage Rate Analysis (%), 2025
Figure 106: Saudi Arabia Loyalty Program Enrollment Channel Mix Analysis (%), 2025
Figure 107: Saudi Arabia Embedded Loyalty Penetration by Channel (%), 2025
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